Webdesign
Webdesign Agentur und professionelle Webentwicklung aus München
Your website is the most important digital asset for your business. Yours needs an upgrade? Perfect! We develop modern and user-friendly websites - as a digital home for your brand and a one-stop shop that turns visitors into leads and customers.
How to get a successful online presence for your brand with us as your web design agency?
Wächter stands for contemporary web design and high-performance websites.
We are a team of 60 employees from design, development, content and creation. We work collaboratively and think in a networked way. We have been an agency since 1948 and have been constantly reinventing ourselves ever since.
Web design and development, UX and content from one source
With us as your web agency, you get web design and development, UX, content creation and branding expertise from a single source. Without service provider juggling. With a central contact person for the entire project management. Passion and experience included.
We create websites as intuitive and performant brand experiences.
We design and develop websites as compelling brand experiences. With a web design that represents your brand and thinks digitally ahead. With an intuitive UX that leads visitors directly to conversion. And with an almost neurotic passion for high-performance programming and sustainable search engine optimization.
/webdesign und entwicklung vom profi
- Technical Systems Consulting
- Content Audit
- Keyword Analysis
- Technical SEO Audit
- Competitor Analysis
- KPI & Goal Definition
- Online CI
- Information Architecture
- Wireframes
- Screen Design
- Prototyping
- Content Strategy
- Content Creation
- Content Optimization
- Content Management Support
- Programming Frontend & Backend
- Implementation Tracking & Analytics
- Testing & Quality Assurance
- CMS Training
- Updates & Website Support
/webdesign und entwicklung vom profi
Strategy & Consulting
- Technical Systems Consulting
- Content Audit
- Keyword Analysis
- Technical SEO Audit
- Competitor Analysis
- KPI & Goal Definition
UX & UI
- Online CI
- Information Architecture
- Wireframes
- Screen Design
- Prototyping
Content Production
- Content Strategy
- Content Creation
- Content Optimization
- Content Management Support
Programming & Support
- Programming Frontend & Backend
- Implementation Tracking & Analytics
- Testing & Quality Assurance
- CMS Training
- Updates & Website Support
/that's web design from wächter
Responsive
Optimized for mobile, tablet and PC - for a consistent and seamless experience across all devices.
User-friendly
Clear navigation and intuitive user guidance - for an effortless website experience.
Lightning fast
Minimal load times, so users enjoy staying on the site longer.
Truly secure
Encryption, regular backups and systems always up to date.
SEO optimized
Code and content developed and optimized for increased search engine visibility.
Conversion-strong
Website journeys that convince visitors step by step and lead to conversion.
Quality content
Compelling content that conveys your brand message and engages visitors.
Easy to use
Intuitive CMS for easy website editing even without programming skills.
"At Wächter, the customer is in good hand They fully understand the customer's challenges. Problems of all kinds are pragmatically solved in a short time. The quality of the overall service as well as the price-performance ratio are excellent. Particularly noteworthy is the excellent project management and the absolute adherence to deadlines as well as the high cost awareness."
Thomas Rosenberger
Head of Marketing, Public Relations & Communications at Kögel Trailer GmbH
/der wächter website prozess
01
Analysis & Strategy
We want to exactly understand you, your goals, the target audience and the market. That's why we first look at your current website, your competition and the search environment and define the relevant KPI for the new website.
02
UX & UI
Your website should be intuitive, simple and clearly arranged and represent your company in a contemporary way. That's the goals we align our UX and design work with.
03
Development & Content
With clean and efficient programming, we enable fast loading times and a smooth user experience. In addition, our editorial team creates relevant content that informs and convinces your target audience.
04
Go live & Support
Our quality assurance team makes sure your website works flawlessly. Then we take it live and stay by your side - for ongoing support, update management and website enhancements as needed.
/was gutes webdesign ausmacht
1. Intuitive UX for a compelling user experience.
A well thought-out UX is the foundation for good responsive web design and a successful website. Users need clear navigation and easy paths to the destination they want to reach on your website.
We organize the content on your web page so that your visitors can find the information they need quickly and without thinking. This way, we not only improve the user experience, but also increase the visibility of your content in search engines. Win win.
2. Web design that makes your brand shine
We don't just transfer your brand's corporate design one-to-one to the website. We redesign brands for the Internet. Of course, we use existing brand assets like logo, colors, fonts and imagery for brand recognition and a consistent brand experience. But that's just the foundation.
We integrate your assets into a contemporary web design that works perfectly online, whether on smartphones, tablets or PCs. With an aesthetic that makes your brand shine digitally and let's users experience it in a whole new way.
3. Content that convinces and sells
Words are important. Your story is important. Content for the web needs clear messages that show you understand your visitors and can solve their problems.
It needs compelling storytelling that leads to conversions. Or entertains and inspires first, so that the relationship with your future customers can grow. And of course you want to sound like, well, you. Our content team brings your brand voice to life and tells your story.
4. State-of-the-art programming
In web development, our focus is on clean code, fast loading times, security and responsive design. We use current and future-proof technologies and the most modern development standards.
We stage the web design exactly to the pixel with HTML5, CSS3 and JavaScript. For websites that really work and really convince. With WordPress we use the most popular CMS in the world, depending on project needs we also work with other content management systems such as Typo3 and Drupal.
/häufige fragen
Our websites are always custom made and as individual as you are. We do not work with off-the-shelf templates. The price for individually created websites including strategy, UX, design and development - and content production if desired - varies greatly depending on the requirements of the project. Smaller websites can be created starting at around 60,000 EUR, while large, complex and international websites can cost more than 1 million EUR.
One thing is for sure: there are no unexpected bills with us. We break down the scope for each phase of the project in detail in our quotes so you don't get any nasty surprises.
There can be many reasons for a website relaunch. Here are a few classic signs that it's time for a new website:
- outdated design
- no (good) optimization for mobile devices
- slow loading times
- poor search engine optimization (SEO)
- insufficient functionality
- rebranding / repositioning of your brand
Do one or more of these criteria apply? Then the time may have come and you need a new website. Because every case is unique and there are no fixed rules, feel free to contact us. We will take a close look at your website and help you decide if a relaunch is necessary or if a refresh and update of your existing website is sufficient.
We love to work with WordPress, the most popular content management system in the world. Currently, more than 60% of all websites that have a CMS are powered by WordPress. WordPress is extremely versatile and flexible. There are countless integrations with third-party systems, so that a connection to, for example, newsletter tools, CRMs or HR systems is usually very easy and fast. WordPress can easily be set up multilingually. It is designed to be SEO friendly and can be efficiently optimized even further for search engines.
On request and for special requirements we also use other content management systems. We are experienced in website implementations using Typo3 and Drupal. And if you have or need a web shop, we implement it with Magento or Shopify.
A website relaunch can cause temporary changes to your search rankings. However, with careful planning and implementation by our SEO experts, the effects can be minimized or avoided altogether. This includes planning 301 redirects to maintain existing rankings, retaining important keywords and relevant content, and developing a solid technical SEO foundation for your new site.
And then let's stop talking about keeping existing rankings and start looking forward to improving your search engine visibility with the new site.
Web design and branding go together perfectly. In our website projects, we first look at our clients' goals, the target group, the competition and the market environment - there's a lot of overlap with the research phase in a rebranding project. This creates synergies and means that it makes perfect sense to approach rebranding and website relaunch together.
We know that the new website is not the only thing on your desk. That's why it's important to us to relieve you of as much work as possible and to minimize the amount of work you have to do. We accomplish this through our well-rehearsed processes, our close-knit project management and the principle that you have a central contact person for the entire project.
You should plan for a time commitment of 5 to 10 hours per week. It can be more if you have a large team and need a lot of internal input. Or if you write all the content for the website yourself. However, when it comes to content, we can take a lot of the work off your hands with our editorial team!
